UK Search Awards 2019 – The Shortlist

Entries were submitted by the UK’s most creative and forward-thinking digital agencies and in-house teams – so thank you to everyone who submitted. The shortlist only goes to show the immense talent in the digital sector across the whole of the UK. Take a look below who made the cut.

 

The 2019 Shortlist

Best Use of Search – Retail / eCommerce (SEO)

Sponsored by Loud Mouth Media

  • Absolute Digital Media & WPC Decking – All Hands On Deck
  • Benefit & Merkle – The Benefit of Voice Search
  • Crafted & Frugi – A Summer of Scillyness
  • Croud & OKA – E–A–T–ing our way to recovery – Google Medic Update
  • Evolved Search & River Island – Building results with On–Trend Content Marketing
  • MediaVision & Boux Avenue – Breaking Boundaries with Strategic SEO
  • Reflect Digital & Ace Sheds – Building an Ace Search Strategy
  • Resignal & ASICS Europe – Running up in the SERPs!
  • Semetrical & Crown Pavilions – Using SEO to complete a Digital Transformation

 

Best Use of Search – Retail / eCommerce (PPC)

Sponsored by Kenshoo

  • Custard – Kit Launch Campaign for Premier League Club Nets 775% ROI
  • Digital Uncut & Hiyacar – PPC Puts 686% More Drivers in Seats
  • Epiphany & Euro Car Parts – Racing into pole position
  • Epiphany & Furniture Choice – stretching the boundaries of paid search
  • Epiphany & Pandora – Delivering forward-thinking search strategies to drive ROI
  • ForwardPMX – Thinking Laterally on Google Shopping with dunhill London
  • Impression & Parker Brand – Tooling Up
  • Jaywing Intelligence & Domino’s – Using AI to discover new audiences & drive revenue
  • MediaVision & Missoma – Winning Black Friday with Paid Media
  • Three & Mindshare – Searching for iPhone

 

Best Use of Search – Finance (SEO)

  • Absolute Digital Media & Uncle Buck – Bucking The Trend
  • Better Agency & loveit coverit with AXA – The Changing World
  • Click Consult & Chill Insurance – Driving Chill into Pole Position
  • Digitaloft & Veygo – Driving SEO Success with Digital PR
  • Evolved Search – Lending an expert hand to ABC Finance
  • Refinitiv – Subfolder Strategy
  • Resignal & WorldRemit – A better way to send money
  • Screaming Frog & Moneybarn – Owning Bad Credit Vehicle Finance
  • Verve Search & GoCompare Car Insurance
  • WeBuyAnyHome.Com – SEO Finance Search Campaign

 

Best Use of Search – Finance (PPC)

  • ASSISTED. & LifeSearch – Go Your Own Way
  • AV Browne & Hughes Insurance – “Hi We’re Hughes”
  • Brainlabs & AllClear
  • Core Optimisation & NM Money – From Zero To Hero
  • GoCompare – Neuromarketing PPC Campaign
  • MediaCom & Petplan – The Role of Search in the Pet Owner Journey
  • MediaCom North & CarFinance 247 – Accelerating PPC Growth
  • MediaCom North & Hitachi – Game of Loans
  • Reprise & LV=: More is Less

 

Best Use of Search – Travel / Leisure (SEO)

  • Blueclaw & Royal Caribbean – 98% Increase In Bookings For A Global Travel Brand
  • Cdweb & Azonzo – Azonzo vs. Goliath
  • iCrossing – The Gift of Great Results – Virgin Experience Days
  • Passion Digital – Winning positions 0 and 1 for Teletext Holidays
  • Screaming Frog & Stasher – The World’s Best Tourist Attractions
  • Semetrical & Golf Travel Centre – Teeing Off Against the Golfing Goliaths
  • Stickyeyes & Hertz Europe – Consistently driving multi–million revenue through organic search
  • StrategiQ & Jacada – Searching for Your Dream Destination
  • Threepipe & Keith Prowse – Hard-hitting SEO for Keith Prowse’s Wimbledon Hospitality
  • Virgin Holidays & ForwardPMX – Trending Travel Guide
  • Wavemaker North & TPE – How Northern Cities Got Their Names

 

Best Use of Search – Travel / Leisure (PPC)

  • Clicky & Toad Hall Cottages – Exponential Regional PPC Growth Campaign
  • Core Optimisation & St James Hotel Mayfair – Book Direct & Save!
  • Exodus Travels & Ingenuity Digital – An audience centric multi–channel paid strategy
  • Harvest Digital & Sziget – 2019 Festival Campaign
  • Infinity & Blue Bay Travel – Cost–per–booking reduced by PPC
  • Initiative MENA – Disrupting Another Industry In The Voyage To Reach Our Consumers
  • lastminute.com – ‘You search, we target – a cross–market automated approach to coverage’ – lMN Group PPC campaign
  • Loud Mouth Media & Titanic Belfast – Cross–channel integration driving direct sales
  • Mabo & Bannatyne’s – Bannatyne Health Club Got Their Google Ads Fighting Fit With Mabo
  • Merkle & Emirates – Search Better with Emirates

 

Best Use of Search – Gaming

  • Better Collective & GrandNational.org.uk – Jockeying for position in Google SERPs
  • Evolved Search & Tombola – Taking a bet on a Content–led Approach
  • iProspect & BetVictor – Increasing new customers by 48% via content driven SEO
  • The Media Image & Grosvenor – Knockout Results For A Rising Sportsbook Contender
  • twentysix & Free Super Tips – Achieving the Top Spot through Integrated SEO
  • Whites Agency & Sporticos – How data–driven SEO triggered 70% increase in conversion rate within a month?

 

Best Use of Search – Third Sector

  • Anything is Possible & Royal Botanic Gardens, Kew – Single Search delivers record visitor numbers
  • Crafted & University of Suffolk – Cleaning up at clearing time.
  • Delete & Leeds Beckett University – Conquering New Audiences
  • Generate UK & PACT – Generating Conversions using Google Grants
  • Passion Digital & National Trust – How we connected 83% more people with the places they love
  • Platypus Digital & Mental Health Foundation – Promoting better mental health through search marketing
  • Sleeping Giant Media & The Aspinall Foundation – Summer Holiday Push
  • Torchbox & Breast Cancer Care – Afternoon Tea with Breast Cancer Care

 

Best Use of Search – B2B

  • Digital Clarity & Bentley SYNCHRO – Driving awareness acquisition and brand reinforcement for global B2B software business
  • Evolved Search – Lending an expert hand to ABC Finance
  • Finally & Kingsbury – Found. Seen. Understood.
  • MediaVision & Bidwells – Delivering an SEO Strategy for the future
  • MediaVision & Instant Office – Outstanding Growth in the Property Sector
  • MRS Digital & FMP Global – Making Payroll Pay In The USA
  • Refinitiv – B2B Masters
  • Reflect Digital & Hospitality Finder – Making Hospitality Findable
  • Saint-Gobain – Laying local foundations through Google My Business
  • Semetrical & Arkadin – Global SEO Campaign

 

Best Use of Search – B2C

  • Brainlabs & Pitchup – Making a pitch for personalisation
  • Digitaloft & The Institute of Contemporary Music Performance – Fake Followers
  • Digitaloft & Veygo – Driving SEO Success with Digital PR
  • Evolved Search – Driving Select Car Leasing’s SEO performance to Pole Position
  • ForwardPMX – Thinking Laterally on Google Shopping with dunhill London
  • MediaCom North & Plumbs – Sitting Comfortably in the SERPs
  • MediaVision & Boux Avenue – Performance Super Boost with Integrated Digital
  • MediaVision & Fixter – Triple Digit Growth by Segmenting PPC
  • MediaVision & Missoma – Winning Black Friday with Paid Media
  • Samsung & Starcom – What TVs mean in 2019

 

Best Use of Search – Health

  • Absolute Digital Media & Longevita Hair Transplant – Hair To The Throne
  • AGY47 & IAS Medical – Flying high above the competition
  • Impression & Feel Good Contacts – Visionary Gains
  • PlatformGSK & Sensodyne – GSK SEO Migration Recovery for Sensodyne
  • Life Sciences by Stickyeyes and TEVA: Supporting patients with Life Effects.
  • Verve Search & Babylon Health – National Stress
  • Zeo Agency & Acibadem Health Group – You Are What You E–A–T

 

Best Use of Search – Real Estate & Property

  • Avatar Creative & Millgate – CrowdPowerTM Marketing as a Service Solution
  • Chillibyte & WeBuyAnyHome.com – Best Use of Search
  • MediaVision & Bidwells – Delivering an SEO Strategy for the Future
  • MediaVision & Douglas & Gordan – Stellar Performance Amid Brexit Uncertainty
  • MediaVision & Instant Offices – Outstanding Growth in the Property Sector
  • Passion Digital & Homewise – Helping senior citizens to find a home
  • Space & Time Media & Linden Homes – Smart Solutions within PPC
  • Space & Time Media & CALA Homes – Driving Brand Awareness & Growth within PPC
  • Space & Time Media & Jones Homes North West – PPC Campaigns

 

Best Use of Search – FMCG

  • Benefit & Merkle – The Benefit of Voice Search
  • ForwardPMX & Uber Eats – Making Every Marketing Dollar Count in New Territories
  • PlatformGSK & Sensodyne – GSK SEO Migration Recovery for Sensodyne
  • s360 & Arla Foods – Castello Cheese SEO Campaign
  • Diageo & iProspect – The Whiskies of Westeros

 

Best Local Campaign

  • AV Browne & Hughes Insurance – “Hi We’re Hughes”
  • BP & Uberall – Driving online interactions to offline sales
  • Click Consult & Liverpool ONE – Be Our Guest, Welcoming Record Numbers to Liverpool ONE
  • Clicky Media & Animal Trust – The Launch of Birkenhead & Wrexham Veterinary surgeries.
  • Climb Online & Dorsett Hotels – Taking on the OTAs with Local Search
  • MediaVision & Fresh Student Living – GMB local listing traffic uplifts
  • MediaVision & Instant Offices – Outstanding Growth in the Property Sector
  • Mediaworks & Emirates – Spinnaker Tower & Seasonal Campaigns
  • Saint–Gobain – Laying local foundations through Google My Business
  • TMI & UNCLE.co.uk – Capitalizing on Generics in a Market with Low Brand Competition

 

Best Low Budget Campaign

  • Digitas UK & Cadbury Gifts Direct – Mother’s Day Mini Season Expansion
  • ForwardPMX & Homecentre – Using Data to Fuel In–store Growth
  • MediaCom Worldwide & ThisWorks – Skin Care Problems? This Works
  • Metrichub Digital & Chatham Shoes – Increasing ROAS for Chatham Shoes
  • Netmatter & Brindisa – Stabilising Organic & Maximising ROI from PPC
  • novel & OOSC Clothing – Head–Turning SEO Campaign
  • Screaming Frog & The Solar Centre – Festive Brainteasers
  • SEO Works & Shop4Fasteners – SEO Works Hit the Nail on the Head – 26:1 ROI for Shop4Fasteners
  • StrategiQ & Waller Transport – The Logistics of Delivering Results
  • Venture Stream & Aquacadabra – Profit Driven PPC Campaign
  • Zeo Agency & iyzico – Keep Your Friends Close and Your Competitors Closer

 

Best Integrated Campaign

Sponsored by Optmyzr

  • Click Consult & Liverpool ONE – Be Our Guest, Welcoming Record Numbers to Liverpool ONE
  • Harvest Digital & Sziget Festival – Pan–European integrated campaign
  • iCrossing & Visit Wales
  • Impression & Envirobuild – A New Species of Integrated Marketing
  • Initiative & Reprise – Smart Use of Content for LV=’s Electric Car Insurance Launch – An IPG Group Integrated Campaign
  • iProspect & Marcus by Goldman Sachs – Putting the Interest Back into Savings
  • JD Pipes & Selesti – Not just a pipe dream
  • Marcus by Goldman Sachs – Putting the interest back into savings
  • MediaCom Worldwide & PlayStation – Audience Integration Plus
  • MediaVision & Boux Avenue – Performance Super Boost with Integrated Digital
  • The Travel Chapter – Find Your Perfect Domain

 

Most Innovative Campaign

Sponsored by Deepcrawl

  • Genie Goals & Karl Lagerfeld – Most Innovative Campaign
  • Geronigo & Impression – An Adventure in Automation and JavaScript
  • GoCompare & Microsoft Audience Network – Financial Services PPC Campaign
  • Journey Further & Sky – Innovative PPC enhances customer experience and saves £7million
  • Katté & Co & Park Cameras – Revenue is vanity, profit is sanity
  • Liberty & Label Source – Topic Clustering Craftsmanship
  • MediaVision & Boux Avenue – Performance Super Boost with Integrated Digital
  • Merkle & NOW TV – Leveraging Rich Content with the Power of Inventory Management and APIs
  • Merkle & Twitter – Making Paid Search Real–time With The Power Of Tweets
  • Virgin Holidays & ForwardPMX – Trending Travel Guide

 

Best PPC Campaign

Sponsored by Marin

  • Circus PPC & Miele – Immer Besser, Forever Better
  • Epiphany & Pandora – Delivering forward–thinking search strategies to drive ROI
  • iProspect & Saga – Scripts Shaving & Savings for Saga
  • Mabo & Bannatyne’s – Bannatyne Health Club Got Their Google Ads Fighting Fit With Mabo
  • Mabo & UK Tactical – Mabo Combat PPC For Military Equipment Provider
  • Merkle & NOW TV – Calm Amongst the Chaos of Westeros Maximising Game of Thrones Season 8
  • Merkle & Twitter – Making Paid Search Real–time With The Power Of Tweets
  • Merkle & National Accident Helpline – The Power of Bespoke Automation
  • Receptional & Bill Plant Driving School – Delivering £2.4 million extra revenue YOY and 19871 more enquiries
  • Three & Mindshare – Searching for iPhone

 

Best SEO Campaign

Sponsored by SEMrush

  • Click Consult & Liverpool ONE – Be Our Guest Welcoming Record Numbers to Liverpool ONE
  • Digitaloft & Veygo – Driving SEO Success with Digital PR
  • Evolved Search & Money Guru – How much is your data worth?
  • Jamjar.com & Impression – Racing up the SERPs
  • MediaVision & Instant Offices – Outstanding Growth in the Property Sector
  • Resignal & ASICS Europe – Running up in the SERPs!
  • Resignal & WorldRemit – A better way to send money
  • Screaming Frog & Moneybarn – Owning Bad Credit Vehicle Finance
  • twentysix & Free Super Tips – Achieving the Top Spot through Integrated SEO
  • Zeo Agency & Akakce – Save Crawl Budget for A Rainy Day

 

Best Use of Content Marketing

  • Digitaloft & The Institute of Contemporary Music Performance – Fake Followers
  • Digitaloft & Veygo – Driving SEO Success with Digital PR
  • Evolved Search – Lending an expert hand to ABC Finance
  • Evolved Search & Money Guru – How much is your data worth?
  • Evolved Search & Tombola – Taking a bet on a content–led approach
  • iProspect & The Body Shop – Charting the rise of veganism through data storytelling
  • MediaVision & Instant Offices – Outstanding Growth in the Property Sector
  • s360 & Arla Foods – Castello Cheese SEO Campaign
  • Screaming Frog & Stasher – The World’s Best Tourist Attractions
  • Virgin Holidays & ForwardPMX – Trending Travel Guide

 

Best Use of PR in a Search Campaign

  • Better Agency & loveit coverit with AXA – The Changing World
  • Digitaloft & The Institute of Contemporary Music Performance – Fake Followers
  • Digitaloft & Veygo – Driving SEO Success with Digital PR
  • Evolved Search & Money Guru – How much is your data worth?
  • Gone in 10 Seconds – Performance Communications & What Car? Car Security Campaign
  • Koozai – Infectious Digital PR for Better2Know STI Clinics
  • LG & Stickyeyes – A campaign that answered the Call of Duty.
  • MediaVision & Boux Avenue – Earning Brand Love with Digital PR
  • twentysix & Free Super Tips – ‘Premier League Pie Taster’ competition
  • Wavemaker North & Swinton Insurance – Britain’s Most Dangerous Roads

 

Best Use of Social Media in a Search Campaign

  • Torchbox & Breast Cancer Care – Afternoon Tea Paid Social Campaign
  • Marin Software – Kiwi.com Drives 29% Incremental Lift in ROAS through Marin’s Search-Intent
  • MediaCom Worldwide & ThisWorks – Skin Care Problems? This Works

 

Best Use of Data

  • ASDA George – Not so Gross Driving Profit for Asda George
  • iProspect & Mira Showers – A machine learning approach to content marketing
  • iProspect & SafeStyle – Keeping you warm, Safestyle, with Machine Learning
  • Jaywing Intelligence & Domino’s – Using AI to discover new audiences & drive revenue
  • Mabo & LittleLife – Little Life Toddle To Success With The Help Of Mabo
  • MediaCom Worldwide & PlayStation – Audience Integration Plus
  • Mediaworks & Where The Trade Buys – Classification of Customers
  • Merkle & Twitter – Let’s get emotional – Using sentiment to manage paid search bids
  • Samsung UK & Starcom powered by Performics & Digitas – Smart Data for Smartphones
  • Spark Foundry powered by Performics & RateGain with Europcar – Using Competitive Rates Effectively
  • Whites Agency & Sporticos – How data-driven SEO triggered 70% increase in conversion rate within a month?

 

Best Software Innovation

  • Adzooma – Digital Advertising Platform
  • DeepCrawl – The world’s most comprehensive web crawler!
  • Kenshoo Ecommerce
  • Majestic – Link Context & Link Density Charts
  • MarinOne by Marin Software
  • OnCrawl Rankings
  • Productsup – The leading ecommerce data integration platform
  • Ruler Analytics – Closed Loop Marketing Attribution
  • SEMrush SEO Writing Assistant
  • SEOmonitor’s Signals
  • Shoptimised

 

Best PPC Management Software Suite

  • Adzooma – Digital Advertising Platform
  • Brainlabs – Project X
  • Kenshoo Search
  • MarinOne by Marin Software
  • Optmyzr – Comprehensive Search PPC Management Software Suite
  • Search Ads 360
  • Spaceboost – The PPC automation software to democratize paid search advertising
  • Squared.io – Automation & Auditing for Google Ads

 

Best SEO Software Suite

  • Botify
  • Conductor Searchlight
  • FandangoSEO – SEO Monitoring Suite
  • OnCrawl Data³
  • Ryte 
  • SEMrush Search Visibility Management
  • Stickyeyes Suite 2.0 developing our tools to supercharge client campaigns

 

Best Search Software Tool

  • AccuRanker – Keyword Rank Tracker
  • Botify Analytics JavaScript Rendering from Botify
  • DeepCrawl –The world’s most comprehensive web crawler!
  • ForwardPMX – ShelfShare
  • Little Warden – Vital Alerts for Hidden Issues
  • OnCrawl Technical SEO Platform
  • PPC Protect – Click Fraud Prevention
  • Ryte Search Success 
  • SEMrush SEO & SEM solutions – One Tool for Both Worlds
  • Squared.io – Automation & Auditing for Google Ads

 

Best In–House Team

  • Better Collective – Grand National Team 2019
  • Deliveroo – Paid Search Team
  • GoCompare SEO & Content Team
  • HomeToGo Inbound Marketing Team
  • Innovation in-house with the SEO & PPC team for lastminute.com
  • Learning Pool – In-House Team
  • Refinitiv Digital Marketing

 

Best Small PPC Agency

  • Adido
  • Cedarwood Digital
  • Circus PPC Agency
  • Fluid Digital
  • Loud Mouth Media
  • Platypus Digital
  • Relevance
  • Semetrical
  • Torchbox

 

Best Large PPC Agency

  • Brainlabs
  • Crafted
  • ForwardPMX
  • Genie Goals 
  • Impression
  • Mabo
  • The Media Image

 

Best Small SEO Agency

Sponsored by SEOmonitor

  • Altitude Internet
  • Cedarwood Digital
  • Chillibyte
  • Digitaloft
  • Honcho
  • MRS Digital
  • Relevance
  • Resignal
  • Semetrical
  • The Organic Agency

 

Best Large SEO Agency

Sponsored by SEOmonitor

  • Absolute Digital Media
  • Aira
  • Click Consult
  • Crafted
  • Evolved Search
  • ForwardPMX
  • Impression
  • Verve Search

 

Best Small Integrated Search Agency

Sponsored by SEOmonitor

  • ASSISTED.
  • Common Ground
  • Digital Uncut
  • Keel Over Marketing
  • MediaVision
  • MRS Digital
  • The Audit Lab
  • The Organic Agency
  • Venture Stream

 

Best Large Integrated Search Agency

Sponsored by OnCrawl

  • Click Consult
  • Evolved Search
  • ForwardPMX
  • Impression
  • iProspect
  • Mediaworks
  • Stickyeyes Group
  • StrategiQ
  • TIPi Group
  • twentysix

 

Young Search Professional of the Year

  • Sharifah Alrabah – Silverbean
  • Laura Brady – Screaming Frog
  • Ellie Entwistle – The Audit Lab
  • Ruth Everett – DeepCrawl
  • Eneli Otsa – Pendragon PLC
  • Tom Pool – Blue Array
  • Molly Pritchard – Mediacom North
  • Matthew Soakell – Mabo
  • Sam Taylor – Evolved Search
  • Sarah Vantellino – Verve Search

 

UK Search Personality of the Year

There is no shortlist for this category, a winner will be announced on the evening.

 

Best Search Marketing Education / Training Course

There is no shortlist for this category, a winner will be announced on the evening.

« Back to articles

Sign Up for Updates

To sign up for updates on We Are Search events, please complete the form below.