Take a look below who made the cut for the inaugural Global Search Awards shortlist.
The 2020 Shortlist
BEST USE OF SEARCH – RETAIL / ECOMMERCE (SEO)
Sponsored by SEMrush
ClickThrough Marketing & SPAR – VISIBLE IN EVERY UK TOWN – FROM NEAR TO SPAR
Digitaloft & Kitchen Knives UK – eCommerce SEO Delivers a 1100% ROI
NOVOS & Bloom & Wild – Blooming Organic Growth
Peak Ace & faireparterie – Sharenting
Peak Ace & kartenmacherei – How Data Tells Wedding Stories
Peak Ace & Yours Clothing – Body Shaming
Pixel Nordic & Big Baby – An Epic Bugaboost
Re:signal & ASICS Europe – Running the SERPs marathon!
SUSO Digital – eCommerce Campaign – Establishing Brand Authority
Upswing & Mega Image – When Content Drives ROI
BEST USE OF SEARCH – RETAIL / ECOMMERCE (PPC)
Adobe & Micron – Unlocking the Full Marketing Funnel Potential
Barve Digital & Urbanista – Best Use of Search
BlueGlass & EAT.ch – Maximum performance delivered
ClickThrough Marketing & SPAR – VISIBLE IN EVERY UK TOWN – FROM NEAR TO SPAR
Dept & Omoda – Data centralisation results in a digital transformation at Omoda
Dept & Peek & Cloppenburg – SEO growth with honest work
ForwardPMX & Tommy Hilfiger – Success Beyond Search: How We Fuelled Growth Across the Entire Tommy Hilfiger Business
Horizon Media & Chobani – Unlocking Cross-Selling on Grocery Essentials
January Digital & Iconic NYC Born Brand Increase Revenue 68% Through Layered Bidding
Logical Position & POC Sports – eCommerce Campaign
BEST USE OF SEARCH – FINANCE (SEO)
Investing.com In-house SEO team – All-in on Indexing
Re:signal & WorldRemit – A better way to send money
Refinitiv – A billion–dollar brand reborn
Sure Oak & Advance Point Capital – The Organic Shift
Tide by Verve Search
Victorious & Tower Loan – SEO with Interest
BEST USE OF SEARCH – FINANCE (PPC)
Refinitiv – A Star is Born
SD Worx – Activating state-of-the-art marketing automation tools to introduce entrepreneurs to a renewed payroll and HR solution
TA & Zions Bank – HECL
The Media Image & Refinitiv – Rebrand and Restructure – Sustaining Efficiency at Scale For A New Brand
BEST USE OF SEARCH – TRAVEL / LEISURE (SEO)
Accenture Interactive & Radisson Hotel Group – Migration to success
Crafted & Eurotunnel Le Shuttle – Opening up Europe with Content
Victorious & Blueboard – Rewards to Remember
Victorious & Exceptional Villas – Searching for Paradise
BEST USE OF SEARCH – TRAVEL / LEISURE (PPC)
Adobe & Cunard – Staying Afloat Amidst COVID
INTREN & Accent Hotels – Increase direct booking and fight OTAs @ Hotel Gotthard
BEST USE OF SEARCH – GAMING
Serpact – Betenemy – SEO Penalty Recovery in 3 Months
SUSO Digital – Sports Betting Campaign – New Market Penetration
Verve Search – Link Building for Buzz Bingo
BEST USE OF SEARCH – THIRD SECTOR / NOT FOR PROFIT
Crafted & Médecins Sans Frontières – Supporting the frontline of humanitarian care.
Pixel Nordic AB & Göta Energi – Enlightening the SERP by Keyword Governance
BEST USE OF SEARCH – B2B (SEO)
Amplexor – Next-Generation Intranets Campaign
Perficient & Arrow Electronics – Expert Content Campaign
Refinitiv – A billion–dollar brand reborn
SuperOffice – Global Search Strategy 2020
Tide by Verve Search
Traffic Builders & Pon Business Mobility – Low Budget, High Impact
Victorious & Blueboard – Rewards to Remember
Victorious & Conexwest – Let’s Ship It!
Victorious & FastSpring – Your Keyword Cart is Full
BEST USE OF SEARCH – B2B (PPC)
Modern & Hyland – Take Optimisation To The Max
Refinitiv – A Star is Born
SD Worx – Activating state-of-the-art marketing automation tools to introduce entrepreneurs to a renewed payroll and HR solution
BEST USE OF SEARCH – B2C (SEO)
BlueGlass & Medela – The Rise of Mum’s Journey
Claneo, ContentFleet & Henkel – Global SEO: Thinking Global, Acting Local
Delante & Z Klockow – Building Technical SEO Blocks to Increase Income
Dept & Peek & Cloppenburg – SEO growth with honest work
Digitaloft & Kitchen Knives UK – eCommerce SEO Delivers a 1100% ROI
Digitaloft & Veygo – Driving SEO Success with Digital PR
Peak Ace & kartenmacherei – How Data Tells Wedding Stories
Pixel Nordic & Partytajm – The ultimate Keyword Challenge – the paradox of on–page optimization
Re:signal & ASICS Europe – Running the SERPs marathon!
Victorious & Felix Gray – Visions of Keywords
BEST USE OF SEARCH – B2C (PPC)
Barve Digital & Urbanista – Best Use of Search – B2C
BlueGlass & EAT.ch – Maximum performance delivered
Elevate Digital & Pip Studio – Automated Profit Driven PPC Campaigns (International)
Horizon Media & Anonymous – AEP to the Max
January Digital & Iconic NYC Born Brand Increase Revenue 68% Through Layered Bidding
Havas Media UK & The Open University – Your Ambition, Our Mission
Precis Digital & Bodystore – Feed the Machine
Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X
Traffic Builders & CarNext.com – Conquering The Automotive Market
BEST USE OF SEARCH – HEALTH (SEO)
Accenture & Amplifon – SEO for EMEA markets
Delante & BeDiet Catering – Huge Traffic Gain for Great Weight Loss
Pixel Nordic & Nordic Hair – Hair Loss forcing Search Growth
Reprise & Endo Pharmaceuticals – Empowering Men to Take on the Curve
Smarter Searches & First Care Clinics – SEO Campaign
Verve Search – National Stress for Babylon Health by
Victorious & Blink Health – The Perfect Prescription
Victorious & Capsule Supplies – A Dose of Success
BEST USE OF SEARCH – HEALTH (PPC)
Horizon Media & Anonymous – AEP to the Max
Smarter Searches & First Care Clinics – PPC Campaign
Stand Out Digital & RB&HH Specialist Care – Private Patient recruitment campaign
TA & PacificSource – Medicare Campaign
BEST USE OF SEARCH – AUTOMOTIVE (SEO)
Digitaloft & Veygo – Driving SEO Success with Digital PR
Trader Interactive –The Power of Powersports SEO
BEST USE OF SEARCH – AUTOMOTIVE (PPC)
Trader Interactive – Power boosting Powersports PPC
Traffic Builders & CarNext.com – Conquering the Automotive Market
BEST USE OF SEARCH – REAL ESTATE & PROPERTY
There is no shortlist for this category, a winner will be announced on the evening.
BEST USE OF SEARCH – FMCG
Claneo, ContentFleet & Henkel – Global SEO: Thinking Global, Acting Local
Reprise & Johnson & Johnson – Amazon Search from A(veeno) to Z(yrtec)
Zenith & Nomad Foods – Using SEO to influence consumers food choices
BEST LOCAL CAMPAIGN (SEO)
Bad Penny Factory & Orthodontic Associates – Invisalign Promotions
Brandify & ECHO – ECHO Revs Up Page Views by 61% with Dealer Page Revamp
Merkle NL & Europcar – A local SEO centered strategy
Pixel Nordic AB & Distriktstandvården – Local SERP domination: E.A.Ting rocket content for breakfast
Uberall & Yves Rocher – Going Glocal with Optimized ‘Near Me’ Brand Experience
BEST LOCAL CAMPAIGN (PPC)
BlueGlass & EAT.ch – Maximum performance delivered
Docklin Digital & Qleano.se – Hyper Localized Cleaning Services Campaign
Goodway Group & Kubota Farmbelt Equipment – Creating Local Impact for a National Brand
Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X
BEST LOW BUDGET CAMPAIGN (SEO)
Bad Penny Factory & Orthodontic Associates – Invisalign Promotions
Digitaloft & Kitchen Knives UK – eCommerce SEO Delivers a 1100% ROI
EACTIVE #wiemyjak & ExtraKominki.pl – Maximum efficiency in a minimum budget
Grupa TENSE & Allecco.pl – How we found a prescription for an online pharmacy
Mikulas Prokop & SME – News Events SEO Content Strategy
novel & OOSC Clothing – Head-Turning Global SEO Campaign
Upswing & Mega Image – When Content Drives ROI
BEST LOW BUDGET CAMPAIGN (PPC)
Bad Penny Factory & Osiris Software – Free Trial Promotions
Logical Position & Mitty Supply – eCommerce Campaign
Stand Out Digital & RB&HH Specialist Care – MENA launch campaign
WebDigital & E-Acumulatori.ro – Promoting sustainable energy by increasing the revenue 16 times with 11% less budget in less than 1 month
BEST INTEGRATED CAMPAIGN
Amplexor – Next-Generation Intranets Campaign
Crafted & Médecins Sans Frontières – Supporting the frontline of humanitarian care
ECU Communications & U.S. Secret Service – 2018/2019 Integrated OOH Geofencing Campaign
January Digital & Iconic NYC Brand Increase Revenue 31% and Improve ROAS Through Holistic Approach
Havas Media UK & giffgaff – Maximising Growth Through Holistic Integration
OrangeValley & KPN – Increase performance by the integration of SEO/SEA
Reprise & LV= – We’re Electrifying Insurance
Reprise Digital on behalf of Coca–Cola North America – Coca-Cola Holidays Delivers DTC Performance
SEMrush – Global Marketing Day
Traffic Builders & CarNext.com – Conquering the Automotive Market
MOST INNOVATIVE CAMPAIGN
Burstit Digital & Randstad Sweden – Let’s e-commerce this!
DWF & Whatfontis – Worldwide visibility for font finder tool
Horizon Media & Chobani – Unlocking Cross-Selling on Grocery Essentials
Merkle NL & Europcar – Multiplatform Local Search strategy
Mikulas Prokop & SME – News Events SEO Content Strategy
Mover Search Marketing & All Clients – Coronavirus/Covid-19 Obtain Leads for Clients Campaign
Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X
BEST GLOBAL PPC CAMPAIGN
Sponsored by Optmyzr
Barve Digital & Urbanista – Global PPC Campaign
BlueGlass & EAT.ch – Maximum performance delivered
Burstit Digital & Randstad Sweden – Let’s e-commerce this!
PromoTraffic & Sneakerstudio – Multi Market Strategy
Refinitiv – A Star is Born
Rise Interactive & Stanley Steemer – Hyper-Local Strategy Improves ROI 5X
Search Laboratory & UiPath – increasing international conversions while decreasing cost per acquisition
SEMrush – Global Marketing Day
The Engine Iceland & Gray Line Iceland – On the Defense
Traffic Builders & CarNext.com – Conquering The Automotive Market
BEST GLOBAL SEO CAMPAIGN
Sponsored OnCrawl
Digitaloft & Veygo – Driving SEO Success with Digital PR
Hive Digital & MFASCO – First Aid Campaign
MilliporeSigma – Project Fetch
Re:signal & ASICS Europe – Running the SERPs marathon!
Refinitiv – A billion-dollar brand reborn
Reprise, Initiative Jr. & LEGO – Rebuilding Our World
Search Laboratory & Viking – A year of international success
Upswing & Mega Image – When Content Drives ROI
Verve Search – Link Building for Buzz Bingo
Zenith & Nomad Foods – Using SEO to influence consumers food choices
BEST USE OF CONTENT MARKETING
Amplexor – Next-Generation Intranets Campaign
BlueGlass & Medela – The Rise of Mum’s Journey
Peak Ace & faireparterie – Sharenting
Peak Ace & kartenmacherei – How Data Tells Wedding Stories
Peak Ace & Yours Clothing – Body Shaming
Refinitiv – The Future of Trading
Reprise & Neutrogena – When Being Content with Your Content Strategy isn’t Enough
Upswing & Mega Image – When Content Drives ROI
Verve Search – Insta Wealth for Buzz Bingo
BEST USE OF PR IN A SEARCH CAMPAIGN
Digitaloft & Cosmetify – The Cosmetify Index
Digitaloft & Veygo – Driving SEO Success with Digital PR
Peak Ace & faireparterie – Sharenting
Peak Ace & Yours Clothing – Body Shaming
BEST USE OF SOCIAL MEDIA IN A SEARCH CAMPAIGN
GetResponse – Blogger Program
MilliporeSigma – Project Fetch
Traffic Builders & CarNext.com – Conquering The Automotive Market
BEST USE OF DATA
Sponsored by SEMrush
Dept & Omoda – Data centralisation results in a digital transformation at Omoda
Docklin Digital & Sleepo – Using product data to demystify Smart Shopping
ForwardPMX & Tommy Hilfiger – Success Beyond Search: How We Fuelled Growth Across the Entire Tommy Hilfiger Business
Kenshoo, Kinase & Sharps – Driving Growth Through New Data Insights
One Day Agency & Femme Luxe – COVID-19 Strategy Pivoting
OrangeValley & KPN – Increase performance by the integration of SEO/SEA
Peak Ace & kartenmacherei – How Data Tells Wedding Stories
Pixel Nordic & Partyking – Data predictions for international growth
Precis Digital & Bodystore – Feed the Machine
Upswing & Mega Image – When Content Drives ROI
BEST SOFTWARE INNOVATION
AccuRanker – YouTube Rank Tracker
Back Azimuth’s HREFLang Builder
Campaign Automator by Optmyzr – Automated Google Ads with Business Data
CHEQ – CHEQ for PPC
DeepCrawl Automator – SEO QA
OnCrawl Labs – Data Science Laboratory for Technical SEO
SEMrush – Market Explorer Tool
Squared.io – Audit & Automation for Google Ads
TrueClicks – PPC Auditing & Monitoring built for Teams
Yext – Yext Answers
BEST GLOBAL PPC MANAGEMENT SOFTWARE SUITE
Kenshoo Search
MarinOne by Marin Software
Optmyzr – Software that improves the lives of the world’s best search marketers
Squared.io – Audit & Automation for Google Ads
TrueClicks – PPC Auditing & Monitoring built for Teams
BEST GLOBAL SEO SOFTWARE SUITE
JetOctopus
MarketMuse – MarketMuse Pro
OnCrawl SEO & Data Science Platform
SAP & Acronym – Schema App
SEMrush – Search Visibility Management
Senuto – SEO Analytics Platform
BEST GLOBAL SEARCH SOFTWARE TOOL
Back Azimuth Consulting’s HREFLang Builder
CHEQ – CHEQ for PPC
Kenshoo Search
OnCrawl SEO & Data Science Platform
SEMrush SEO & SEM solutions – One Tool for Both Worlds
Squared.io – Audit & Automation for Google Ads
Swydo – Swydo
TrueClicks – PPC Auditing & Monitoring built for Teams
Yext – Yext Answers
BEST GLOBAL IN-HOUSE TEAM
Investing.com – In-house SEO team
Trader Interactive – Audience Growth Team
BEST GLOBAL SMALL PPC AGENCY
Burstit Digital
Docklin Digital
BEST GLOBAL LARGE PPC AGENCY
Crafted
ForwardPMX
Logical Position
Precis Digital
Rise Interactive
The Media Image
BEST GLOBAL SMALL SEO AGENCY
Digitaloft
Hive Digital, Inc.
NOVOS
Pixel Nordic AB
Re:signal
Serpact
BEST GLOBAL LARGE SEO AGENCY
Sponsored by SEMrush
Crafted
Delante
Merkle
Peak Ace AG
Perficient, Inc.
Reprise
Upswing
Victorious
BEST GLOBAL LARGE INTEGRATED SEARCH AGENCY
Crafted
ForwardPMX
Peak Ace AG
Search Laboratory
GLOBAL SEARCH PERSONALITY OF THE YEAR
There is no shortlist for this category, a winner will be announced on the evening.
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