Congratulations to all of our 2020 US Search Awards finalists.
The 2020 Shortlist
BEST USE OF SEARCH – RETAIL / ECOMMERCE (SEO)
1SEO.com Digital Agency & Tires4That – Rolling Out a New Website, Driving More Traffic
Go Fish Digital & ILIA Beauty – Exponential ROI
LSEO – Beleza na Web/Beautybox – ECommerce SEO Enhancements & Cleanup
Merkle & Sears Parts Direct – Site Rebuild and Post Launch Optimizations
Perficient & Blinds.com – Traffic Recovery
Stella Rising & Dr. Dennis Gross Skincare – User Focused Optimizations Lead to Massive KPI Lift
Tombras & Lodge Cast Iron – Striking While The Cast Iron Is Hot
Victorious & Capsule Supplies – A Dose of Success
Victorious & Parker Clay – Sustainable SEO Growth is in the Bag
Victorious & Printivity – A Blueprint for Success
BEST USE OF SEARCH – RETAIL / ECOMMERCE (PPC)
January Digital & Iconic NYC Retail Brand Increase Revenue 68% Through Layered Bidding Strategy
Perficient & Lake Champlain Chocolates – Easter 2020 PPC Campaign
The Media Image & Clarins US – Sale Event 2020
Tinuiti & Etsy – Supporting Black-Owned Etsy Shops
BEST USE OF SEARCH – FINANCE (SEO)
Blue Compass – How a National Insurance Company Reclaimed Page One
Crunchy Links & Finbox – Scaling Revenue and Startup Valuations
Path Interactive & Healthy Paws – SEO Campaign
Refinitiv – Surfin’ USA
Victorious & Tower Loan – SEO with Interest
BEST USE OF SEARCH – TRAVEL / LEISURE (SEO)
Go Fish Digital & Seaside Vacations – Stronger Than Before: Achieving Triple-Digit Growth Despite COVID-19
Milestone Inc & Hacienda Del Sol Resort – 16% YOY Online Growth Despite Pandemic
Path Interactive & Northstar Travel Group – Dynamic Optimization, Dynamic Results
REQ & Golden Gate Hotel & Casino – Las Vegas Road Trip Series
Victorious & Blueboard – Rewards Campaign
Victorious & Exceptional Villas – Searching for Paradise
BEST USE OF SEARCH – TRAVEL / LEISURE (PPC)
There is no shortlist for this category, a winner will be announced on the evening.
BEST USE OF SEARCH – THIRD SECTOR / NOT–FOR–PROFIT
1SEO.com Digital Agency & CCGNJ – Spreading a Message of Hope for Problem Gamblers During Unprecedented Times
Red Door Interactive & YMCA – New Year, New Member Drive
BEST USE OF SEARCH – B2B (SEO)
SPONSORED BY ONCRAWL
Directive – Content strategy generates over 2 million impressions in under 4 months for cloud-based log management software company
Go Fish Digital & SimpleTexting.com – 3 Key Areas of Triple Digit Growth
Go Fish Digital & Surety Systems – Strategic Content Creation Leads to Triple Digit Organic Growth and 72% Increase in Leads
Logical Position & Med One Group – SEO National Campaign
Minerva & Proofpoint – Securing a New Remote Workforce
Nebo & Buy-Rite Beauty – SEO Drives Unparalleled ROI
Perficient & Arrow Electronics – Expert Content Campaign
Refinitiv – Surfin’ USA
TopSpot & Butler Technologies – Strategic Changes Reap Big Rewards
Victorious & Blueboard – Rewards Campaign
BEST USE OF SEARCH – B2B (PPC)
1SEO.com Digital Agency & Nassau National Cable – Wired for Success
Aimclear & Recruitment SaaS – Winning Via Strategic Integration
Barbauld Agency & Trailer Transit – Leasing Nationwide
Directive – How Directive Drove 114% More Paid Leads for ITSM Client Through Personalization and Aligned Landing Page Experience
Forthea & Acuren – 277% ROAS for B2B Industrial
Refinitiv – Living in America
Search Laboratory & UiPath – Increasing international conversions while decreasing cost per acquisition
The Media Image & Refinitiv – Rebrand and Restructure – Sustaining Efficiency At Scale For A New Brand
Tombras & Pilot Flying J – Keeping America Moving
BEST USE OF SEARCH – B2C (SEO)
HigherVisibility & Allied Van Lines – Moving Success with SEO
Merkle & Sears Home Services – Growth in Non–Brand Traffic
Minerva & Blurb – Providing A Creative Outlet During Challenging Times
Path Interactive & Healthy Paws Pet Insurance – SEO Campaign
Perficient & Blinds.com – Traffic Recovery
Red Door Interactive & CenturyLink – Support Center
Stella Rising & Backstage.com – Casting Call Campaign
Tombras & Lodge Cast Iron – Striking While The Cast Iron Is Hot
Victorious & Boombox – San Francisco Storage
Victorious & Felix Gray – Keyword Visions
BEST USE OF SEARCH – B2C (PPC)
Intuitive Digital & Fly Precision – B2C Campaign PPC US
January Digital & Iconic NYC Born Brand Increase Revenue 68% Through Layered Bidding Strategy
Perficient & Lake Champlain Chocolates – Easter 2020 PPC Campaign
Rakuten Advertising & Control4 – Non–Brand Restructure & Scaling w/ Smart Bidding
Rise Interactive & ATI Physical Therapy Drive Incremental New Patients with Paid Search
Socium Media & Lashify – Maximizing SEM During COVID–19
BEST USE OF SEARCH – HEALTH
1SEO Digital Agency & ARBDA – Optimizations: The Backbone of a Strong Digital Strategy
CMI/Compas & Genentech – Xofluza Follow the Flu
Reprise Digital & Endo Pharmaceuticals – Empowering Men to Take on the Curve
REQ & American Sleep Association (ASA) – New and Improved Information Architecture
SalesX & Aeroflow Healthcare – Breast Pump Campaign
Schema App & AdventHealth – Structured Data Campaign
Stella Rising & CCRM – Family Building Campaign
Stella Rising & CCRM – Sparking Hope for Families in 2019 and 2020
Victorious & Capsule Supplies – A Dose of Success
BEST USE OF SEARCH – AUTOMOTIVE
Adthena – Competitive monitoring helps Volkswagen turn a potential loss into a big gain
Trader Interactive – The Summer of the RV
BEST USE OF SEARCH – REAL ESTATE & PROPERTY
360i & Pulte – Building an SEO Foundation for Growth
Digital Third Coast & IPX1031 – Quadrupled Visibility Year–over–Year
Forthea & The Repipe Company – SEO Drives 700% Increase in Leads
Infront Webworks & We Are 307 Real Estate – National Real Estate Campaign
Stella Rising & Sea Glass Properties – Driving Real Estate SEO Through Real UX Insights
BEST USE OF SEARCH – FMCG
There is no shortlist for this category, a winner will be announced on the evening.
BEST LOCAL CAMPAIGN (SEO)
1SEO Digital Agency & Matthew Rathgeb Painting – SEO: Applying A Fresh Coat
Intuitive Digital & Oregon Trail Recovery – Best Local SEO Campaign
Logical Position & Allergy & ENT Associates – SEO Local Campaign
Nebo & Arrow Exterminators – Growing Local Traffic via Geo–Specific Answers
Sears Home Services & Merkle – Growth in Local SEO Campaign
Tombras & Orangetheory Fitness – Orangetheory At Home
Victorious & Boombox – San Francisco Storage
BEST LOCAL CAMPAIGN (PPC)
Goodway Group & Kubota Farmbelt Equipment – Creating Local Impact for a National Brand
Infront Webworks & Peak Structural – Foundation Repair Local Campaign
LSEO.com & JPP Law – Bankruptcy Leads
Tombras & Pilot Flying J – Thank You, Drivers
BEST LOW BUDGET CAMPAIGN (SEO)
SPONSORED BY MAJESTIC
Crunchy Links & Finbox – Scaling Revenue and Crawl Budget
Go Fish Digital & Parrot Bay Pools – Diving Deep with a Shallow Budget
BEST LOW BUDGET CAMPAIGN (PPC)
1SEO.com Digital Agency & Economy Drain Cleaning & Plumbing – Filling the Pipeline with Leads
Beanstalk Internet Marketing & CattleTags – Optimizing Until The Cows Come Home
beMarketing & Green Terra Disposal Inc. – Low Budget Dumpster Campaign
LSM & Thompson Burton PLLC – Google Search MLM Campaign
Tombras & Kamado Joe – Bayesian Learning for Low Budget Success
BEST INTEGRATED CAMPAIGN
Aimclear & Recruitment SaaS – Winning Via Strategic Integration
CitizenNet & Magnitude Digital – Butterfly Network: 2019 Holiday Campaign
Investis Digital & Spalding – Holiday Slam Campaign
January Digital & Iconic NYC Fashion Brand
MilliporeSigma – Project Fetch
Reprise & Coca-Cola North America – Coca-Cola Holidays Delivers DTC Performance
Stella Rising & Swiftwick – Maximizing on Television Through SEM
Tombras & FreshDirect – Omnichannel Attribution for New Customer Acquisition
Wild One & Metric Theory – Cross–Channel Synergy: Helping Pets & Owners Improve Stay-At-Home Life
MOST INNOVATIVE CAMPAIGN (SEO)
Mover Search Marketing & All Clients – Coronavirus/COVID-19 Obtain Leads for Clients Campaign
Path Interactive & Northstar Travel Group – Dynamic Optimization, Dynamite Results
Tombras & Lodge Cast Iron – Striking While The Cast Iron Is Hot
MOST INNOVATIVE CAMPAIGN (PPC)
Croud & Shudder – Driving brand awareness and ad recall with YouTube Audio Ads
Cubic & Miami-Dade County – Cubic Interactive Superbowl & Beyond Campaign
Rakuten Advertising & Art to Frames – Smart Shopping Split Test
Rise Interactive & ATI Physical Therapy Drive Incremental New Patients with Paid Search
SalesX & Aeroflow Healthcare – Breast Pump Campaign
Tombras & BioLife Plasma Services – Plasma, Now More Than Ever
BEST PPC CAMPAIGN
SPONSORED BY OPTMYZR
Forthea & Acuren – 277% ROAS for B2B Industrial
Infront Webworks & Peak Structural – Foundation Repair Campaign
Merkle Inc. & Tarte Cosmetics – Custom Kit November 2019
Nebo Agency & Buy-Rite Beauty – Paid Search Restructure Drives Record High Results
Rakuten Advertising & Control4 – Non-Brand Restructure & Scaling w/ Smart Bidding
Refinitiv – Living in America
Rise Interactive & ATI Physical Therapy Drive Incremental New Patients with Paid Search
SalesX & Aeroflow Healthcare – Breast Pump Campaign
Stella Rising & Swiftwick – SEM Campaign, 2020
Tombras & Pilot Flying J – Keeping America Moving
BEST SEO CAMPAIGN
SPONSORED BY SEMRUSH
Directive – Keyword adjustment leads to #1 spot for toughest keyword to rank for in insurance industry
Forthea & The Repipe Company – SEO Drives 700% Increase in Leads
HigherVisibility & Allied Van Lines – Moving Success with SEO
Hive Digital & MFASCO – First Aid Campaign
Infront Webworks & We Are 307 Real Estate – Real Estate Leads Campaign
Merkle & Avocados From Mexico – Avocado How-To Campaign
Minerva & Blurb – Providing A Creative Outlet During Challenging Times
Tombras & Lodge Cast Iron – Striking While The Cast Iron Is Hot
Victorious & Conexwest – Let’s Ship It!
Victorious & Printivity – A Blueprint for Success
BEST USE OF CONTENT MARKETING
beMarketing & Nolan Painting – Content Repurpose Campaign
Children’s Health – Content Strategy Focuses on Search, Engagement to Achieve Record-Breaking Results
Croud & Audible – Driving international content creation at scale
Crunchy Links & Figure – Proving Content Can Have ROI
Go Fish Digital & SimpleTexting.com – Get Paid to Binge-Watch Link Building Genius
Investis Digital & Russell Athletic – Content Hub
Mannix Marketing & Worktank – Content Marketing Campaign
Perficient & Arrow Electronics – Expert Content Campaign
Reprise & Johnson & Johnson – When Being Content With Your Content Strategy Isn’t Enough
Stella Rising & Petro Home Services – Home Service Content Campaign
BEST USE OF PR IN A SEARCH CAMPAIGN
Aimclear & LegitScript – Ground-Breaking CBD Study Drives Brand Awareness & Sales
Clearlink & Performance Outreach Team – Stephen King Campaign
Digital Third Coast & US Foods – Viral Food Delivery App Study
BEST USE OF SOCIAL MEDIA IN A SEARCH CAMPAIGN
1SEO Digital Agency & JBA Offroad – Forging a New Path Online
Aimclear – From Prosperity to Pandemic: Budget Slashing Be Damned! Integrated Performance Marketing Saves the Day
MilliporeSigma – Project Fetch
REQ & Allwell – Senior YouTube Campaign
The Media Image & Wander Beauty – Leveraging Paid Search & Social For Greater ROAS
Tombras & FreshDirect – Omnichannel Attribution for New Customer Acquisition
BEST USE OF DATA (SEO)
TopSpot & Regal Plastics – Data Driven Strategies Drive Sales for Regal Plastics
Trader Interactive – Driving SEO with Data
BEST USE OF DATA (PPC)
DAC – Leveraging Robust Data to Inform Smart and Agile Market Entry, Driving All-Time Record Growth During COVID-19
Nebo Agency & Brookdale Senior Living – We Are Committed to You
Rakuten Advertising & Camp Chef – Halo Effect of YouTube
Reprise LA & TV Streaming Client – Solving the Brand Keyword Paradox
Rise Interactive & ATI Physical Therapy Drive Incremental New Patients with Paid Search
SalesX & Aeroflow Healthcare – Breast Pump Campaign
Statwax & 250ok – Hitting New Customer Acquisition Highs with Data-Driven Paid Search
Workday & Metric Theory – Deep Data Knowledge Leads to Qualified Lead Growth
BEST SOFTWARE INNOVATION
Back Azimuth Consulting’s HREFLang Builder
DeepCrawl Automator – SEO QA
Fluency – Groundbreaking Automation Technology in Enterprise–Level Advertising
Kenshoo Impact Navigator
OnCrawl – Connecting the dots between technical SEO & data science
Optmyzr Campaign Automator – Innovation for Effective PPC
Shape – Advertising Data Infrastructure
Squared.io – Automation & Audit for Google Ads
TrueClicks – PPC Auditing & Monitoring built for Teams
Yext – Yext Answers
BEST PPC MANAGEMENT SOFTWARE SUITE
Kenshoo Search
Optmyzr – Extraordinary PPC Management Tools Empowering the Paid Search Community
Squared.io – Automation & Audit for Google Ads
TrueClicks – PPC Auditing & Monitoring built for Teams
BEST SEO SOFTWARE SUITE
MarketMuse – MarketMuse Suite
Milestone Inc. – Schema Manager
OnCrawl – Connecting the dots between technical SEO & data science
seoClarity – seoClarity SEO Platform
BEST SEARCH SOFTWARE TOOL
Back Azimuth Consulting’s HREFLang Builder
Content Harmony – Content Briefs
INK – INK For All Content Optimization Editor
Kenshoo Search
OnCrawl – Connecting the dots between technical SEO & data science
seoClarity – Schema Builder
Squared.io – Automation & Audit for Google Ads
Trisolute News Dashboard
TrueClicks – PPC Auditing & Monitoring built for Teams
Yext – Yext Answers
BEST IN–HOUSE TEAM
T-Mobile Paid Search Team
Trader Interactive – Audience Growth Team
BEST SMALL PPC AGENCY
Aimclear
SalesX
BEST LARGE PPC AGENCY
Metric Theory
Rise Interactive
The Media Image
BEST SMALL SEO AGENCY
Blue Compass
Hive Digital
Infront Webworks
LSEO – SEO Team
REQ
TopHatRank
BEST LARGE SEO AGENCY
1SEO Digital Agency
Go Fish Digital
HigherVisibility
Perficient, Inc.
Reprise
Stella Rising
Victorious
BEST SMALL INTEGRATED AGENCY
Aimclear
beMarketing
Crunchy Links
BEST LARGE INTEGRATED AGENCY
Search Laboratory
Tombras
TopSpot Internet Marketing
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